What do you think is the best factor which stands out from the rest?

Almost every robo-advisory say they are licensed, have trust account, back test/ track record etc etc.

1) In one or two sentence, please summarize what is your best differentiating factor.

2) How much (%) of your own money are invested in your platform?

3) Which is the one other platform, could be among the other 4 or could be someone else, would you choose to invest in? (Please do not give politically correct answer)

4) Are there promo codes for existing and investors?

Thank you. Hope to get answers from the panel first and experts please hold your opinions!