Anonymous
Why the minimum investment of 10k? Other robos have a much lower entrance fee.
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Shengshi Chiam, CFA
12 Mar 2020
Personal Finance Lead at Endowus
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Hi!
We would want to onboard customers who are aware of our value proposition and want to invest for the right reasons, rather than have customers to onboard to "try try" without understanding the underlying investment and have the wrong expectations.
Having the wrong expectation of the investment platform can lead to a poor investment experience, and we want to avoid this type of lose-lose situation.
Hope this clarifies!