Asked on 16 Jul 2019
Looking to start investing in MoneyOwl but want to understand them better first
Hi Shannon, thanks for your question. My name is Eddy Cheong, Chief Advisory Officer of MoneyOwl, and I would like to share what we believe in and how we deliver our investment services for clients.
MoneyOwl believes that good advice helps to bring about a successful investing experience and that such advice must involve a human element. Advice includes asset allocation, risk profiling, fund selection, monitoring, rebalancing and very importantly risk coaching to help investors stay invested through turbulent market times. There are many reports that show that investors lose out on market return because they panic and sell too early. Thus an adviser adds value when he or she can help investors understand how markets work and stay invested over the long term in order to capture market return, rather than time the market.
Our investment philosophy and the expression of it through the way we construct and manage portfolios - when coupled with advice - give clients a very good chance of a successful investing experience. Because we are at our core advisors, more than fund managers, (even though we have a full-fledged fund management licence), we do not define successful investing as being about maximising return or even maximising risk-adjusted return. Rather, we want to advise and structure investments for clients in such a way as to give you the best odds of meeting your goals. From a combination of evidence we have examined and experience including across the GFC, we know that the keys to successful investing lie in 4 areas:
being globally diversified
aiming for market-based return, rather than trying to beat the market through "active management" (either by adjusting asset allocations tactically in response to reading of economic conditions, forecasts or events);
keeping costs low; and
staying invested over the long term.
You can find more information here: https://advice.moneyowl.com.sg/the-right-way-to-invest/
19 Jul 2019