facebookStashaway just got into term life insurance. How will this affect their core business? What do you guys think of their offering too! - Seedly

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Anonymous

29 May 2021

Robo-Advisors

Stashaway just got into term life insurance. How will this affect their core business? What do you guys think of their offering too!

  1. Clients can get a personalized recommendation for how much coverage they need
  2. Then apply for coverage ranging from S$100,000 to S$500,000 by answering six health-related questions.

Sounds very like how they are doing their robo-advisors risk survey too!

Link here: https://www.stashaway.sg/term-life-insurance

Discussion (2)

What are your thoughts?

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They are expanding their business and trying to become an all-in-one financial platform (investment, insurance, savings account with StashAway Simple, and financial content).

Tan Choong Hwee

19 May 2021

Solutions Specialist at Providend

Don't think it will affect their investment business as they have their investment platform running. Quite sure they will continue to refine their investment strategy and enhance their platform features.

Insurance business is an expansion of their business and probably leverage on their infrastructure built for investment.

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