Is it advisable to continue buying SIA shares through OCBC blue chip investment plan, given the current situation?

Hi anon,

If you don't believe SIA will collapse, then you can consider buying in via OCBC BCIP, but first, examine your costs. If your transactional costs are high as a percentage of the amount you are putting in monthly, you need to re-examine if BCIP is the way to go. Instead of BCIP, you might just want to have your own entry point and save up your monthly amounts to go in all at once, at the desired price point.

Why SIA though? There are probably better companies to look at. The airline industry is extremely cut throat and airlines fail pretty often. Instead of investing in an individual airline, have you considered companies serving the aviation industry as a whole?

You need to know why you choose to buy the shares in the first place. Thereafter, evaluate the business model and its operation. Thereafter, ask yourself whether it fulfils your investment objective.

There is no way anyone can give you advice on whether to continue buying or not without knowing you in detail. What's more, never take a stranger's answer as a buy-sell. The responsibility is on you.